Two passionate enthusiasts who just needed to meet each other to launch a venture of this kind.
Firstly, Diego Escobar, for whom urban art is not just a passion, but the guiding thread of his life. Art first became so important to him through collecting a series of different artworks, taking commissions along the way. He went on to occupy a series of positions at major European auction houses including Sotheby’s in London, Galartis in Lausanne and Tajan in Paris.
Secondly, a french business lawyer passionated by the urban art, collector from the outset, who is active in the primary and secondary markets. He sought to increase his involvement, and take leap into the art world to promote the artists who mean so much to him.