Gregory Siff self

Gregory Siff

Urban Art, Pop Art

July 15, 2014

Gregory Siff is an American artist whose distinct emotionalism style merges unique elements of abstraction, pop, and street. His technique coalesces the voice of a fearless child with the wisdom of a seasoned warrior. Gregory has become one of the most prolific and exciting forces in the Los Angeles contemporary art scene.  Most recently Siff's work is included in the Museum of Modern Art PS1 exhibition Rockaway! to celebrate the ongoing post-Superstorm Sandy Recovery. The show, curated by MoMA PS1's director, Klaus Biesenbach along with Patti Smith and the Honolulu Biennial, includes the "Experience Rooms" which Gregory painted in the Rockaway Beach Surf Club bathrooms alongside works by Marina Abramović and Tom Sachs.

Siff was born  1977 in Brooklyn and has been bi-coastal for the past ten years, but officially made Los Angeles home in 2009 where he has since established himself as ‘one to watch’ in the Los Angeles art scene.

His past work include a mural for non-profit The Art of Elysium’s auction with Christie’s auction house at ACE Museum. Interview Magazine called that 12 x 40 foot painting of the over 75 donating artist’s likeness “Epic.” He was selected by Vans Custom Culture to be one of their "Art Ambassadors", inspiring students across the United States to embrace their creativity. His hand-painted custom Vans sneakers were on view at The Whitney Museum of American Art in New York City. Siff collaborated with Helmut Lang and Project Angel Food, a Los Angeles based charity whose mission is to help those affected by HIV/AIDS, Cancer, and Diabetes. All 21 of his hand-painted limited edition, Helmut Lang tees sold out and 100% of the proceeds benefited Project Angel Food.

Gregory is from the World. He has exhibited at Gallery Brown (2012 LA); Scope (2012 Art Basel, Miami); The Art of Elysium’s Pieces of Heaven, (2012 & 2013 LA); The Art Reserve x Siren Studios (2012, LA);  G Show (2011, LA). He has done commissions and installations for Deitch Projects, Mercedes-Benz, The Standard Hotel, Tumblr, Christie’s, Hyde Sunset, Red Bull, Sotheby’s and Warner Bros. Records. His work has been seen in magazines such as Andy Warhol’s Interview, Treats!, The Wall Street Journal, Flaunt, the Los Angeles Times, Paper, LA Weekly and has done the cover of both LA Canvas and Fabrik. In April 2014, the Santa Monica Museum of Art showcased a recreation of Siff's Downtown LA art studio where he painted 50 portraits of the homeless youth he encountered while spending a day at the Safe Place For Youth. Also in April 2014, Siff exhibited in the Santa Monica Museum of Art’s Incognito 10.

Gregory Siff lives and works in Los Angeles, US.