When we combine the power of lies to persuade with their ability to establish a false hierarchy, we end up with Charles Ponzi - the eponym of the Ponzi Scheme. Charles Ponzi developed a fraud in which early investors in a nonexistent enterprise are paid from money invested by later investors. His lies required constant upkeep in order for it to succeed.
And this is the reality of lying - The maintenance of a lie is endless. The bigger the lie, the more time we spend caring for it.