Founded in 2003, Preduce became the first Thai skateboard company.
In July 2006, its flagship store opened in Siam Square and it became the home of Bangkok skate
and street cultures.
Another shop soon followed in Esplanade Ratchada next to the first indoor skatepark in Bangkok.
Establishing itself as an authentic and innovative brand, Preduce has worked closely with many local
and international designers, artists, filmers, photographers and musicians.
The skate team also gained recognition worldwide with the videos “Smooth” (2006) and
“Sambai” (2009) that once and for all put Thai skating on the map.
Preduce is now distributed